Video Production Company Strategies – Why Wedding Videographers Should Move to Corporate Video

My key focus in the video production enterprise is to figure out how I can use my talents as a video producer to make the most dollars with the least amount of work… all though developing a company asset that will someday allow me to retire and travel the world while I am nevertheless young adequate to essentially take pleasure in it!

My personal earnings has enhanced by about 750% due to the fact I began my video production organization back in 2000 and the gross sales income for the enterprise has grown by over 1200% in the very same period of time.

I’m not anywhere close to my definition of wealthy but I am a heck of a lot closer now than I was 9 years ago when i began this journey as a video company owner. The point I am attempting to make in this report is that the turning point for my wealth and the accomplishment of my video organization was when I decided to stop pursuing wedding video organization and to focus 100% of my efforts on promoting, creating and delivering corporate video presentations.

https://nerd.productions/talent of the matter is that when you sell a wedding video, you are asking a loved ones to give you funds out of their personal checking account. When you sell a corporate video, you are asking an individual to create you a verify out of their business enterprise checking account.

The difference is that firms generally have thousands, hundreds of thousands, millions or even billions of dollars they can tap into in order to acquire your solutions whereas a household (wedding client) ordinarily has to go into debt to obtain your solutions.

Which group of men and women do you feel provides the most opportunity for your video company?

Primarily based on my encounter, I’d vote corporate each time. Assuming you agree or at least that you are interested in exploring it additional, here’s some insight on creating the transition from wedding videography to corporate video production.

Please maintain in mind that I have nothing against wedding videography and I know that lots of of you select to create wedding videos mainly because you do not get pleasure from corporate video production. This short article isn’t for you.

My uncle Grayson, also an entrepreneur, told me when I very first began my video production business enterprise that I need to generally attempt to sell services that would enable me to make the most funds possible with the equipment/application I had invested in.

He added that to sell solutions that have been any much less than the most your equipment could produce was not fantastic small business and would someday lead to problems. I must admit that at the time I didn’t really understand what he meant. However, immediately after all the lessons I’ve learned by getting my feet in the fire, I know devoid of a shadow of doubt that he was and is completely ideal!

Your $five,000 video camera can be utilised to create a $two,000 wedding video. It can also be made use of to produce a $20,000 coaching video. The similar goes for your editing system, software program, and so on. Assuming you are a fairly competent editor, you can likely edit the wedding video in about 40-60 hours which signifies if you function a typical perform week of say 50 hours, you will be capable to make about $ten,000 per month in revenue for your company.

And that’s humping it… not leaving you significantly time to do anything else to build or run your video production enterprise.

You can program, shoot and edit the instruction video in the same a single month period of time and due to the nature of the instruction video market place segment, you can command anywhere from $four,000 to $20,000 in costs per video. See where I’m going?

Creating corporate videos will generate you anyplace from twice to 5 occasions the income in a single month than wedding videos will produce and you can do all or most of it with the similar production gear and computer software you have now.

So, you can dispel the myth that you have to have more gear to create corporate videos. It merely isn’t correct. You can rent what you don’t personal and pass the fees by way of to the client.

Assuming that you are on the exact same page with what I’ve described above, does not it make sense to commence to gradually shift your considering to figure out how to get any or a lot of the corporate video business enterprise in your location? Yes it does!

Even a tiny share of the corporate market will significantly improve your income and consequently result in a fatter wallet.

I could write a book on moving from weddings to corporate (and some day I possibly will!) but for the sake of my time and yours, I will limit this short article to a compact handful of strategies.